From the beginning Almighty was created to be different. With each of the principals representing a particular strength, from traditional advertising to design and interactive, Almighty is able to think beyond output (i.e.: a TV campaign) and focus more on outcome (marketing solution). In practical terms, Almighty’s approach means planning is creative is media. There are no distinctions. No hierarchies. Great ideas can come from anywhere.
Our sole purpose is to influence culture. And a big first step towards achieving this is admitting that people, not companies, have the power.
In short, Almighty is a tool for hijacking consciousness.
If all your company cares about is money, goodbye. |